To create a brand and deck to garner support for a local water hydraulics system in an affluent area.
A fluid, curving, modern font hinted at the mechanical, industrial, innovative, and connective themes of the project.
The scalloped edges impart a constructive, progessive theme to the deck.
The blueprint and craft/technical-drawing allusion of the dashed line continued the construction and planning theme. This was unified with the usage of appropriate icons.
Refined colours drawing inspiration from nature - water, foliage and stone - informed the colour palette, and provided a calm and trustworthy air.
The appropriate selection of imagery enlivened the deck without detracting from the text.
Please note: photographs here are not the original ones used in the deck for anonymity purposes.
Different weights of font were used to highlight key messages.
Final slide designs from the deck.
This image, with its strong diagonal, informed the dynamic layout of this particular slide and influenced the placement of the icons and text.
A timeline in the style of the deck, created for the accompanying website.
An animated overview for Hydro Riverside: a hydraulics proposal for a riverside town.
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I look forward to hearing from you!
Bonnie